Stop wasting your time on useless traffic strategies...

"The Secret Technique That Took A Brand-New Website To The
#1 Spot On Yahoo And Google
For The Most-Searched Term Online
- In Less Than 24 Hours -
Without Spending A Single Penny!"

The stunning simplicity of this technique blew me away – anyone can employ this method to:

  • Increase your website exposure.

  • Boost your traffic.

  • Build your credibility.
Press Release Writing Graphic

Brad Callen
SEO Consultant


You Are About To Learn:

  • How to get more links to your website from others, without complex software or linking strategies – for free.

  • How to geometrically multiply the traffic your site receives – and I mean real traffic from targeted visitors, not some junky artificial traffic spikes.

  • How to establish instant credibility for your and your product or service – and have others start working diligently to continue building that credibility for you.

  • How to increase the number of opt-ins you get on your web site, building your list like never before – and these will be the highest quality opt-ins you have ever seen, people who desperately want to hear what you have to say!

  • How to watch your income climb steadily, day after day, week after week, as your site’s traffic and your reputation increase almost as if by magic.

  • You Will Learn All Of This And More By The Time You Finish Reading Every Word On This Website.

Take the phone off the hook...

...close your door, pour yourself a fresh serving of your favorite beverage, and read this web page carefully. In fact, you might want to print it out and make notes on it as you go…

From the desk of: Brad Callen
Thursday, 5:17pm

Dear Frustrated Website Entrepeneur,

If you want to succeed online, you need lots of traffic to your website – visitors who are interested in what you have to offer.

Not just any traffic though. Not just reams of the “junk traffic” you get when you buy “ad-blasts” or when you buy into a “traffic network”.

You need traffic made up of lots of people who want what you are selling.

The problem is, of course – where do you find those people?

It turns out that I have stumbled onto the answer. And I am going to reveal it right here on this web page. But first, I have a question for you…

One Year From Today, Where Do You Want To Be
With Your Online Business?

Take a minute to really think that question over.

Do you want more traffic one year from now than you have today?

Twelve months down the road, do you want to be making more money with your business or websites than you are right now?

How much more?

Here’s a sad truth… most online “entrepreneurs” aren’t making enough money every month to take their family out for dinner and a movie! I know it seems like an ugly thing to face, but it’s true.

Now don’t get me wrong – there are a few who are making small fortunes. People who have paid off their mortgages with the income from their online business. Who pay cash for their cars. Who write a check to pay their kids college tuition.

So… what’s the difference  between those who struggle vs. those who thrive?

My belief is that it’s a combination of knowledge (about things like the technique I’m going to tell you about, for instance), skill, and attitude. The online marketers who are successful do have one more common secret, though…

When they find successful methods of increasing their business, they ACT on those methods. They DO something.

This moment, reading this website, is a crossroads for you: will you just read it, nod your head wisely, and think to yourself, “Yes, that’s very good information…”?

Or will you act on this information?

Remember, "information without implementation is just entertainment."

Right now, you have a chance to make this more than just entertainment – you can literally change the course of your online business life. You can take what you learn here, put it into practice in your business, and one year from now you will be more successful than you ever dreamed.

All you have to do is act on what you’re about to learn…

Are You Selling Ice In Alaska… Or Water In The Desert?

You probably wouldn’t think about starting a business selling ice up in the frozen wastes of Alaska, right? Those folks already have plenty of ice. Chances are your business wouldn’t do very well.

On the other hand, wouldn’t you love to be the exlusive water-seller in the cracked, dry expanse of Death Valley? Do you think you could sell any ice-cold water in the desert?

“Well of course I could!” you say. “Those folks are thirsty for what I’ve got!”


That’s the kind of selling environment you need if you’re going to be successful in business. You need to sell to a market of people who are thirsty for what you have!

But how do you find those people? That’s what I’m about to tell you…

The Secret Of Getting Floods Of High-Quality, Purchase-Ready Traffic

Are you frustrated with your online business success so far? Would you like:

  • Better website exposure

  • Growing website traffic

  • Iron-clad credibility

  • Sprouting gardens of links to their website

  • Floods of more opt-ins

  • Mountains of more income

There is a secret way of getting all these things… but it’s only secret from the small-to-medium sized entrepreneurial companies.

The Big Companies use this method all the time to build their businesses. Apple Computer just used it to skyrocket the value of their business. So did Microsoft.

There is a danger here, too: you may dismiss what I’m about to tell you, but I urge you  not to!

Don’t fall into the “I already know that” trap – because I guarantee you do not understand the full power of this technique: hardly anyone does.

What Apple, Microsoft, Sony, And Other
Big Companies Know That You Don’t

Think about this for a moment: can you even begin to calculate the profits resulting from just one interview with a leading magazine in your industry? Or on CNN? Or even QVC?

How would you like to match the buzz generated by corporate powerhouses like Citigroup and Microsoft, and gain the magic ability to generate media attention whenever you want?

That's right, whenever YOU want. What you’re about to learn is a “secret strategy” for instant and massive business success. You will be shocked at the ROI even if you carry out this technique just once.

And the cost of this technique? That’s the best part. The cost is: nothing.

But first…

Some Excellent Reasons Why You Should Listen To Me

My name is Brad Callen.

I run and operate, which is a leading Search Engine Optimization software product. It is currently the #1 ranked software product on clickbank.

So I do know a thing or two about marketing.

And I surely know about getting free traffic from search engines. Please don’t think I’m being egotistical – I just want you to know that I know what I am talking about…

I have numerous top rankings in the search engines.

One of my websites is ranked #1 in Google for the following terms:

  • lose weight
  • weight loss program
  • weight loss tips
  • lose weight fast
  • weight loss exercises
  • weight loss recipes

Those are, as you know, highly competitive search terms.

I couldn’t have gotten to #1 with them if I was just trying to spend my way to the top. I got there because my specialty is figuring out all the secret formulae, algorithms, and methods that drive search results and traffic.

That's what I do:  studying, dissecting, and decoding the traffic strategies that work.

I’ve been marketing online for nearly 4 years. I’ve had some successes, and some failures. That’s the way it goes in this business. The trick is to have more successes than failures  - and to learn from and use both experiences.

I’ve been able to do that. Recently, I made $40,000 in a two-week time frame. (That’s not just the “gross” – that’s the profit I put in my pocket!)

I am not telling you all this to impress you, but rather to impress upon you the fact that I am not an amateur, and that I know exactly what I am talking about.

Even With All My Expertise, I Was Not Prepared For
The Simple Power Of This Technique

2 days ago I came across an amazing story about a guy named Jason that moved to the top of Google and Yahoo, above the #1 position... in less than 24 hours, with very little work involved.

Not only that, but the keyword he was ranking #1 for was THE most searched keyword phrase in the world!

That got my attention. Being able to pull off a stunt like that would bring some serious traffic to your website...

So What Was This Keyword Phrase That
Jason Grabbed The #1 Spot For?

George Bush!

Yes, that's right, within 24 hours, this guy moved to the top of Yahoo and Google for the keyword "George Bush"... AND this was during the United States elections!

What did he write about? Well, during the elections, was using a form of search engine optimization called "cloaking". Cloaking enabled their website to ONLY be viewable by those people living in the United States.

Problem: The problem was that any American that was studying abroad or simply living oversees would not be able to view George Bush's website. This could pose a VERY big problem. So, what did this guy do? Well, he created a website:

This website was an exact replica of the real George Bush website (, only it was accessible to everyone, including those living outside of the United States.

The Exact Tactic Jason Used To Get $300,000 In 30 Minutes, And How YOU Can Duplicate His Method...

Okay, so our intrepid entrepreneur had his “de-cloaked” George Bush site all set up.. it was now time for him to advertise this website to let people know what problem he had solved.

What better way than to write a Press Release?

That’s right – a Press Release.

Here is the actual press release:

George Bush DeCloaked

George Bush Employs Search Engine Cloaking Technique
To Ban The World

London, England (PRWEB) October 29, 2004 -- With the US Presidential elections talking place next week, George Bush re launched his web site but took the decision to alienate the world, using search engine Spam techniques.

Any visitors not from the US are banned from his website. This has been accomplished using cloaking technology, commonly used by spammers trying to manipulate the search engines. In the interests of democracy,, A search engine technology company has made the content available for everyone to view.

Jason Duke, Managing Director of Strange Logic said, “American politics has a huge effect on the world at large and I felt it was only right and proper that citizens of the globe were able to view George’s website. Thankfully, as a Search Engine technology company we are accustomed to such crude cloaking techniques and have developed methodologies to ensure quality for our client base.

These same methods have been used so the world can see the incumbent president’s website.” The site is available at and

About Strange Logic: Strange Logic is a leading Search Engine technology company specialising in increasing their client’s financial bottom line through understanding search engine algorithms.

For more information contact:
Media Department Limited
Tel UK: +44 20 8598 2280
Email: jason AT

You can see that his Press Release was written in a way to not only solve a problem, but also to advertise his services!

It didn't sound "hypie" and doesn't seem like an advertisement in any way. He follows all of the Press Release Power Tips that I am about to hand over to you. But first…

What came out of this Press Release? What results did he get? The Press Release itself took him less than 30 minutes of work to write and distribute. And here’s what he got:

  • A greater than #1 listing in Google AND Yahoo!

  • It also got onto the first page in Google and Yahoo news websites (the top 2 news pages on  the Internet, even bigger than CNN!)

  • The story generated a flood of phone calls from journalists, some from politicians and some from prospective partners.

  • The business that was generated through just one of those phone calls is worth £84,000 per year for the next 2 years.

    That is about $300,000 from 30 minutes of work.

  • A ton of Radio Interviews and various print media stories that leveraged the brand-awareness for Jason's company.

  • Links from approximately 30,000 pages (including multiple PR7 inbounds and 2 PR8s) .

    This alone gives you a #1 ranking for almost any keyword!

How You Can Duplicate Jason’s Success

Now, the advanced strategies Jason used  are what actually separated his Press Release from the thousands of others that may have been written about the exact same topic.

That’s the thing about Press Releases – most people have no idea how to use them the correct way to generate loads of traffic that is looking for exactly what you have to offer.

The good news is this...

I've spent the past few months analyzing, dissecting, and mapping out exactly how you can duplicate what Jason (and others who know the secrets) did with his Press Release.

I’ve compiled this detailed strategic plan into an eBook that spells it all out, step-by-step.

These are the exact strategies that Jason used to get his website to the top of Google and Yahoo within 24 hours.

Plus, I go into the even more advanced techniques that not even Jason used. Techniques known to the wizards who handle the Press Releases for the Big Companies.

When you couple all this with my well-established, unchallenged expertise in the SEO field, you get the best, most in-depth, deep-technology method and step-by-step system  for duplicating Jason's press release success... time-after-time, one-after-another,  like clockwork.

You can experience this same kind of success with your website, too: it’s not expensive to do (it can in fact be 100% free), and it’s easy,  once you know exatcly what to do.

All you need is the plan and step-by-step instructions.

And now you can download both with the click of a mouse-button.

A Few Of The Things You Will Learn In My New System:

  • Write successful press releases even if you have never written a press release before.

  • The ins and outs of distributing your press release - find out how to reach the people who REALLY MATTER in your industry.

  • How to optimize your press release for the search engines - so that you can bring in qualified leads at will.

  • The real deal about tracking the impact of your press release.

  • How to choose a press release distribution service.

  • How to choose a professional press release writer (if you choose not to write your own press release).

  • How one single tactic can guarantee that editors and journalists rush head-over-heels to read your press release FIRST. Page 14

  • The right way to use a powerful technique that can give your press release instant credibility. Page 15

  • How old tricks can still land you surprisingly large profits. Page 20

  • Learn how to optimize your press release for search engines to get your news in front of people actively looking for it! Page 25

  • The real truth behind getting high rankings through press releases. Page 28

  • The common myths associated with press releases. Page 32

  • Learn how to bring a laser-focus in your press release.

  • Write stunning press releases.

  • Learn how to read your market to create press releases specifically with your readers - i.e. the media - in mind.

  • How to reach that first line of success.

  • A powerful strategy to build upon your first success.

  • A little-known technique that can double your media exposure!

  • How to turn one failed press release into a long list of successes.

  • Find out how the timing of your press release can determine its success.

So How Does Press Release Writing Really Work?

OK, let's start with this: most press releases do not work.  That's because they are written in a way that is antiquated, outdated, and deadly boring.  These often come as templates in your word processing program.  Don't use 'em - they're the kiss of death.

They're probably OK for  some people -- but they're not really good at creating the kind of excitement and interest that you want from the people who are receiving your press releases.

What you really want to happen with any press release that you send out, is a sequence of two distinct events:
  1. It reaches the media - journalists, newspaper editors and independent writers in your industry - people who are looking for news in your industry.

  2. A good, newsworthy press release will capture the attention of the media, bringing you real publicity in the form of coverage in newspapers, both online and in the offline world.
Once you've mastered the techniques for getting your press releases to accomplish these two goals, you'll find that your press releases get read, that they get printed, and most of all people are interested in your story and will tend to pass it around.

Credibility And Instant Publicity


What better way to promote your business than to have 'important people' recommend you? This is the idea behind what I call indirect promotion.

If you have experts and influential media telling consumers that YOU are the next big thing, what do you think will happen?

They will come running straight at you, their wallets in their hands!

People love recommendations.

People faithfully follow expert opinions. We regularly take the advice of friends and elders - since we cannot test everything ourselves, we trust the advice of others based on their experience.

A press release is your link to convincing the media - the important people - to promote your business to your customers.

Instant Publicity:

There is a small story about the publisher of periodical on homeland defense.

Right before the National Democratic Convention for the 2004 elections, this publisher, want to generate some buzz about his magazine, distributed a press release that tied in the Convention with his publication.

That press release was sent out at 10 am.

By 11 a.m. on that VERY SAME DAY…

CNN had called him to schedule an interview.

That just about says it all, doesn't it?

How To Completely And Uttlery Dominate Your Niche

Do you want to dominate your niche?

I mean, pound your competition into the dust?

Put your company's name across the nation's publications?

Be reviewed and recommended by experts? Have floods of interested people passing your story around, excited about being the person to "break the news" to the next individual in the chain?

This really can happen for you when you know how to properly use press releases, how to craft them in such a way to create interest and fascination from your audience, and how to use one successful press release to build on the buzz created by the last one.

It just takes two steps:

  • You need to write a winning press release and..

  • You need to send it to the right people.
If that sounds simple, you're right.  It is simple.  But it's only easy when you know the steps...

Your Step-By-Step Blueprint To Press Release Success

In my new eBook, Press Release Fire, you have all the ingredients you need to give your company's image that huge boost it deserves.

I know how hard it was for me when I wrote my first press release. I had no guidelines, no one to tell me what to do.

Now that I have completed my in-depth analysis of successful press release strategies - not just Jason's, but dozens upon dozens of other case studies as well - I have bypassed all the "wrong turns".

I've taken all the guesswork out of the process, and all the "opinion", too. These are tested strategies and tactics - they just work. All you have to do is follow along, and use my tested system.

There are three primary things you desperately need to know how to do...

  1. You need a proven format or a template.

  2. You need  samples that show you how to write a press release.

  3. And most importantly, you need to know where to submit your press release - and where NOT to submit it!

Now that you have all my blueprints, templates, and formats that come with your Press Release Fire download, you don't have to take the long and painful road to writing successful press releases. You can take the easy path.

How Much Would You Pay To Know These 3 Things?

Once you download your copy of Press Release Fire...
  1. You'll know the secret to getting a Higher-Than-#1-Ranking in under 24 hours.
  2. You'll know how to get picked up by major news operations like CNN and MSNBC.
  3. You'll have the step-by-step blueprint that works every time, time after time!

A Shameless Bribe You Can’t Refuse

That's right, I'm so convinced that you simply must download your copy of Press Release Fire right now, I'm going to add on some free bonuses to convince you not to wait.

Download your copy of Press Release Fire right now, and you'll also get:

1. Press Release Sample "Swipe File"

A step-by-step guide through some of the best, and the worst, press releases I have seen. With each press release you will find the original text for the press release, as well as a detailed analysis of what the writer did right, and more importantly, where he went wrong.

Do you want to know how you can get coverage on BBC News?

Read this special report and find out!

2. Press Release Templates

Press release writing can NOT get any easier than this.

I've provided you with plug-and-play templates - just read the instructions and replace the text with YOUR press release. This is the perfect companion to this ebook.

In Chapter 2: How to Write a Press Release, I will tell you in clear detail how to break down your press release into distinct parts, and once you've mastered that, it becomes a snap to write press releases using the techniques learned in the ebook and the templates.

3. PRWeb Guide

PRWeb is the largest press release distribution service on the Internet. It's the service that launched Jason's success with his George Bush site.

Learn how to crack their system, get your press release accepted the first time and how to leverage the maximum results for your press release.

4. The Press Release Rolodex

  • Looking for distribution services to send your press release through?
  • Looking for press release writers?
  • Looking for more information on how to avoid mistakes in press release writing?
  • Looking for tips on how to choose a press release service?

The Rolodex contains top-of-the-line resources for your press release campaign.

Okay So How Much Will All Of This Cost Me?

Well, how much would you be willing to pay for a resource that could...

  • Get you an interview with CNN.

  • Bring BBC News knocking on your door.

  • Get coverage in popular news portals like Google News, Yahoo News and Wired.

  • Put you in the coveted "top spot" of your industry.

  • Drive torrents of targeted traffic to your websites.
  • Establish instant credibility for you and your products.

I cannot guarantee that any of those things will happen, of course.  Jason's results were extraordinary, and I can't make any guarantee you'll be able to duplicate them.

But I can certainly guarantee that they will not happen if you don't know the correct way to craft, create, structure, and send out press releases.

And I do know that you will learn all of these things, and at the Master Level, from my new system. You won't learn them anywhere else.

And if you have a great idea, a unique product or service, this is the fastest and best way to get massive publicity - for free.

The Real Story On My Price - And Why You MUST Act Now

I'm running a "price test" on this offer - meaning I am going to start steadily increasing the price until sales begin to drop off. That's just good marketing, as I'm sure you know.

I'm sure you know that sometimes a product will sell better at, say $147 than it does at $19.95 or even $9.95. Weird, but true. It's one of the first things a savvy marketer will test.

If you're reading this paragraph it means you found this site during PHASE ONE of my test: I'm offering Press Release Fire for only $19.95 as my "baseline", lowest-price test.

This is not just a "gimmick": I absolutely am going to start raising the price point to see which price tests best. But $19.95 will be the lowest price I test.

And if $147 tests as a better price - if I sell more kits that way - this mayvery well be your one and only chance to buy the System for a mere $19.95.

Click Here To Register Now
And Download Your Entire
Package Immediately

So let me ask this in a different way...

How much would you be willing to pay for a marketing campaign that will launch your product into stardom?

If you knew that this system was the key to making that happen - wouldn't you go ahead and download it right now?

Click Here To Register Now
And Download Your Entire
Package Immediately

But maybe you're skeptical. I can undertand that. That's why I urge you...

Don't Put One Single Dollar At Risk -
You Have My Unbreakable, Unconditional,
200% 60-Day Money-Back Guarantee!

That's right. This is better-than-risk-free... and that was not a typo:

This is a 200% 60-Day Money-Back Guarantee... it's impossible to lose.

  • Download the ebook.
  • Read  it.
  • Use the System - the step-by-step methods, templates and forms.
  • Test my Method for 60 Days - 3 entire months!
  • That's plenty of time to see the floods of links, traffic, and profits for yourself.
  • If at any time between now and 3 months from now, you're not totally ecstatic with the system, just drop me a line and I'll refund your money, no questions asked.

And of course this is a downloadable product (meaning you can have it on your computer 2 minutes from now, even if it's 2am right now).

So it’s not like I can ask you to send it back to me.

Even if you ask for a refund, you keep the ebook and all the bonuses…

  • You get back 100% of your money
  • You keep 100% of the product you ordered
  • That makes this a 200% guarantee.

Don't Make Up Your Mind Right Now

Look - either this is a golden opportunity to enjoy the explosive growth in traffic and profits... or it's not. There's no way for you to know without trying it.

There's no risk - in fact it's a better-than-risk-free proposition.

I am at your mercy - you could, if you wanted, download my product and enjoy it's benefits but still ask for a refund. So I'm the one taking the risk - because I think most people are honest.

Most people who try my system will see that it works, will enjoy their newfound income and success, and will be happy to have paid my bargain price for this information.

But don't make up your mind until you've tried this for yourself.

Download the ebook right now, and start using the knowledge in it right away, there is no doubt in my mind that in as little as a week you could be reaping the rewards of the best investment you will make this year.

Tell me again, do you really, really, want to give up the opportunity to get outrageous, insane publicity for your business? I didn't think so...

Click Here To Register Now
And Download Your Entire
Package Immediately



Brad Callen
Bryxen Software™
SEO Consultant & Internet Marketer

PS - Picture this: A year from now, you're looking back on this as one of the best, most profitable decisions you've ever made. You'll be well on your way to building an incredible amount of publicity and traffic that you'll only be able to shut off by taking down your websites! So.. what are you waiting for?  Register right now by clicking here:

Click Here To Register Now
And Download Your Entire
Package Immediately


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